Vanguard vs BlackRock | Unbiased (2024)

Vanguard is the world’s second-largest investment company or brokerage firm, offering a range of active and passive options, as well as a competitive fee structure and other attractive selling points.

BlackRock, Inc. is the world’s largest investment firm and asset manager. The firm offers a multitude of investment strategies, all of which see you leave your portfolio management to one of the firm’s financial advisors.

What fees can I expect from Vanguard and BlackRock?

Let’s take a closer look at BlackRock and Vanguard’s fees.

Vanguard

Vanguard offers a competitive fee structure for its services.

To access a Vanguard financial advisor, you’ll need a minimum of $50,000 in assets within eligible Vanguard Brokerage Accounts. The advisory fee is approximately 0.3%, which means that with a $50,000 investment, the maximum annual fee for all-index investment options would be $175.

For trading, the firm offers $0 stocks and ETF trading. It charges a $1.00 per contract fee to trade options contracts.

While Vanguard mutual funds and those on the no-fee list are free to all investors, the firm charges a $20 fee to trade third-party mutual funds not included on the list. Reduced-price options are available for accounts with at least $1 million in assets. There are no inactivity or non-trading fees, and the firm doesn’t require a minimum account balance.

BlackRock

BlackRock charges an array of fees using different schedules, making fees one of the most important differences between BlackRock and Vanguard.

These schedules and fees depend on the strategy you choose and the type of account you open. Some accounts have standard fee schedules, while others may be subject to negotiation.

For example, BlackRock’s Wrap Fee Schedule for Equity, Balanced, Retirement Journey, and WDP Strategies starts at 2.50% for the first $500,000 and grows incrementally smaller as your account balance increases.

The SMA Program: Fixed-Income Investment Strategy fee schedule starts at 0.35% for the first $1 million.

The Non-Wrap Fee Schedule for Equity and Balanced Investment Strategies starts at 1.00% for the first $1 million, and the Non-Wrap Fee Schedule for Single-Style Fixed-Income Investment Strategies starts at 0.90% for the first $1 million.

The Non-Wrap Fee Schedule for Multi-Strategy Fixed-Income and Target Income Investment Strategies starts at 1.50% for the first $500,000, and the SMA Program: Equity Investment Strategy starts at 0.65% for the first $1 million. The Liability-Driven Investing Fixed-income Strategies starts at 0.25% for the first $25 million, and the SMA Program: Fixed-Income Laddered Investment Strategy fee is 0.10% for all asset levels.

Is BlackRock or Vanguard better?

When choosing between BlackRock and Vanguard, it's wise to consider the pros and cons of both firms.

The pros and cons of Vanguard

Pros:

  • Wide selection of mutual funds

  • Leader in low-cost funds

  • High interest rate for uninvested cash

  • Good order execution quality

  • Commission-free ETF, stock, and options trades

Cons:

  • The firm offers a basic trading platform only

  • Limited research and data

The pros and cons of BlackRock

Pros:

  • Minimum account balance required

  • Financial advisors manage portfolios

Cons:

  • High investment requirement for mutual funds

  • The firm faced overpopulation and earning revision challenges

Vanguard or Blackrock: which should I choose?

Think carefully before deciding between Vanguard and BlackRock. The two firms have different offerings, and one of them might be a much better option for your circ*mstances, needs, and goals.

It’s also essential to understand that while Vanguard offers passive and active options and lets you research, build, and maintain your portfolio using data and research, BlackRock does not. Instead, Blackrock’s professional financial advisors and investors will manage your portfolio according to your preferred strategy.

It’s best to ask a financial advisor for guidance in choosing an investment company.

Can I open a brokerage account with both Vanguard and BlackRock?

Vanguard primarily focuses on managing its own funds and ETFs. BlackRock offers various investment options through its iShares ETFs, but it may not provide full-service brokerage accounts.

If you’re looking for an option that lets you play a hands-on role in your investing decisions, Vanguard would be the better option. If you’re looking for passive options, either firm could be the answer.

Which platform offers better support for long-term, passive investing?

Vanguard is renowned for its commitment to passive investing and is a popular choice for those seeking low-cost, long-term investment strategies. BlackRock offers a variety of options, including a good balance of active and passive options.

Can I access my Vanguard or BlackRock accounts online and through mobile apps?

Yes, both Vanguard and BlackRock offer online platforms and mobile apps, providing convenient access to your investment accounts and tools.

How does Vanguard's investment philosophy differ from that of BlackRock?

Vanguard is often associated with its philosophy of passive investing, emphasizing low-cost index funds. BlackRock offers a variety of investment strategies, including actively managed funds.

Need more information?

It’s seldom an easy choice when it comes to Vanguard vs. BlackRock. Being the world’s two largest investment firms, they are reputable and trustworthy. Both offer active and passive options, although Vanguard is better known for its passive options.

When deciding which firm is best for your needs, consider fee structure and whether you want to manage your portfolio or leave it to an advisor. If you need assistance, let Unbiased match you with an SEC-regulated financial advisor whom you can turn to for expert financial advice when you need it.

Vanguard vs BlackRock | Unbiased (2024)

FAQs

Is it better to invest in Vanguard or BlackRock? ›

Which platform offers better support for long-term, passive investing? Vanguard is renowned for its commitment to passive investing and is a popular choice for those seeking low-cost, long-term investment strategies. BlackRock offers a variety of options, including a good balance of active and passive options.

What are the negatives of BlackRock? ›

Forests are disappearing

BlackRock is also the world's largest investor in forest destruction, including in the Amazon Rainforest. Forests are massive biodiversity hubs and carbon sinks, and we can't solve climate change without protecting what's left.

Is Vanguard the largest shareholder in BlackRock? ›

BlackRock's largest institutional shareholders are Vanguard Group, BlackRock itself, State Street Global Advisors, Temasek Holdings, and Bank of America.

Is Amazon owned by BlackRock? ›

Who currently owns Amazon? Amazon is a publicly traded company, which means it's owned by shareholders. Its largest individual shareholder is founder and former CEO Jeff Bezos, followed by institutional investors Vanguard Group, BlackRock, and State Street.

Does Vanguard outperform the S&P 500? ›

Investors looking for ETFs that have beaten both the S&P 500 and the Nasdaq Composite over the last year have come to the right place. Here's a closer look at the Vanguard Growth ETF (VUG 0.82%), Vanguard Mega Cap Growth ETF (MGK 0.94%), and the Vanguard Communications Services ETF (VOX 0.40%).

What is the controversy with Vanguard? ›

In response to its China investments, the Financial Times reported that the nonprofit group Coalition for a Prosperous America criticized Vanguard for "acting as a pipeline through which US investment dollars are being funneled into Chinese military companies and corporations sanctioned over human rights abuses."

Is BlackRock controlling the world? ›

BlackRock is the world's largest asset manager, with US$8.59 trillion in assets under management as of December 31, 2022. This means that BlackRock owns or manages a significant share of many companies, including some of the biggest and most influential ones in various sectors and industries.

What is the BlackRock controversy? ›

The decision by the Texas State Board of Education to terminate its investment partnership with BlackRock has reignited the debate surrounding Environmental, Social, and Governance (ESG) investing in the United States.

Is BlackRock left or right? ›

In fact, Bolton and his colleagues discovered that both BlackRock and Vanguard tended to vote to the right of the proxy advisors, 'which suggests that they are both less concerned about environmental and social issues and that they tend to side more with management.

Why do some people not like BlackRock? ›

Ethical and Social Concerns. Environmental Issues: Critics argue that BlackRock has not done enough to steer investments away from fossil fuel companies and other industries contributing to climate change.

Who is the real owner of BlackRock? ›

Larry Fink is the founder, CEO and chairman of powerhouse investment management firm BlackRock, one of the world's largest asset managers. He and seven partners founded BlackRock in 1988. Originally it was part of The Blackstone Group.

Who is more powerful, BlackRock or Vanguard? ›

BlackRock Funds top the list in terms of assets held by a single fund family, followed by other familiar names such as Vanguard, Charles Schwab, State Street Global Advisors, and Fidelity Investments.

Does BlackRock support Israel? ›

The group added that BlackRock's CEO, Larry Fink has expressed support for Israel throughout the war and also pointed out his alleged role in suppressing pro-Gaza student protests at Columbia University.

Who are the real owners of Vanguard? ›

Vanguard set out in 1975 under a radical ownership structure that remains unique in the asset management industry. Our company is owned by its member funds, which in turn are owned by fund shareholders. With no outside owners to satisfy, we focus squarely on meeting the investment needs of our clients.

Is investing in BlackRock a good idea? ›

BlackRock has a consensus rating of Strong Buy which is based on 11 buy ratings, 2 hold ratings and 0 sell ratings. The average price target for BlackRock is $910.67.

Is Vanguard still good to invest in? ›

Their LifeStrategy funds offer ready-made investment solutions and with over 30 million mostly happy customers globally, this feels like a safe option for most. Overall, Vanguard has a good selection for retirement investors, but active traders may want more options such as forex and futures trading.

Does BlackRock outperform the market? ›

We expect BlackRock BLK -0.1% to outperform the consensus estimates for revenues and earnings. The company surpassed the street expectations in the last quarter, with total revenues improving 7% y-o-y to $4.46 billion.

Why do investors choose Vanguard? ›

Value of Ownership

Vanguard is owned by its funds, which in turn, are owned by their shareholders. With no other parties to answer to and no conflicting loyalties, Vanguard makes decisions, including the decision to keep investing costs as low as possible, with clients' interests in mind.

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